Present Work
( 2022 - Present)
Highlight
Designs which have gone beyond projects to make a mark and create huge impact
Strategy
Recommendations, and guidance and does a lot of north star design workshops
For me, UX Strategy is about designing alignment — between what users need, what businesses aim for, and what systems make possible.It’s the bridge that turns empathy into direction, and direction into measurable impact.
Design is a team sport. I help align business strategy into product roadmaps by facilitating collaborative, in-depth conversations with Offering teams, as well as liaison with engineers to design a great experience.
Customer Journey Mapping
I created the customer journey map with the team, of the turnaround process which was a combination of the all the data from various sources, marking the entire experience, and the field staff touchpoints leading to uncover the tech points and also probable focus areas for greatest impact with the help of analytics inputs.
Value proposition, vision and Positioning
I led the vision for Honeywell’s Smart Community Suite — turning complex urban data into an empathetic, modular platform that unlocked a $21M new market opportunity. i c
Archive
( 2017 - 2020)
